About Me

Results-driven marketing strategist with over 15 years of experience spearheading impactful campaigns and driving exponential business growth. Adept at developing and executing innovative marketing strategies to captivate target audiences, increase brand visibility, and achieve measurable objectives. Demonstrated expertise in conceptualizing and implementing multi-channel marketing initiatives to foster brand loyalty and generate substantial ROI. Proven track record in leading integrated creative campaigns to generate strategic revenue streams while ensuring consistent brand identity and compelling corporate messaging. Exceptional communication skills with executives and C-Level leaders, adept crisis management abilities, and a keen understanding of emerging trends to maintain brand relevance in a dynamic global marketplace.

Branding & Innovation

Brand Refresh & AI Integration

Redefining customer engagement and brand identity with a modernized website, bold rebranding strategy, and the launch of "Ask Alcami," an AI-powered virtual assistant designed to drive revenue and enhance user experience.

Event Strategy and Execution

BIO International

Event logistics, and PR management of the biotech
industry’s largest convention.

Brand Strategy and Visual Alignment

Sub-Branding Treatment

Visual identity and brand architecture for a global biopharma CDMO.

Facility Launch & Award Nominations

Patriot Park

Event management, brand awareness, and media relations

Campaign Development & Implementation

More Power Campaign

Connecting the market to an integrated offering with external communications and creative direction.